Privacy and Cookies

Effective date: 01/01/2016

This Privacy Policy explains how TopTour Portugal® collects, uses, and protects your personal information when you use the website tours.toptour.pt. By using this website, you agree to the practices described below.


1. Who We Are

This website is operated by TopTour Portugal®, a registered company in Portugal specializing in private transportation and tour services.

  • Company Name: TopTour Luxury Transports Lda

  • Websitehttps://tours.toptour.pt

  • Contact Email: geral@toptour.pt

  • Address: Az Torre do Fato 33B, 1ºD, 1600-297 Lisboa, Portugal


2. Information We Collect

We collect personal information only when necessary to provide services, process bookings, or improve the user experience.

Personal data you may provide:

  • Name

  • Email address

  • Phone number

  • Billing and payment information

  • Pickup and drop-off addresses

  • Special requests (e.g. child seats, accessibility)

Data we collect automatically:

  • IP address and device information

  • Browser type and language

  • Referring pages and visited URLs

  • Booking behavior and on-site actions (via analytics)


3. How We Use Your Information

We use your personal data for the following purposes:

  • To process and confirm your booking

  • To communicate with you before, during, or after your service

  • To provide customer support

  • To comply with legal or tax obligations

  • To improve the website, marketing, and service delivery

  • To send follow-up emails or feedback requests (if consented)

We do not sell or rent your personal data to third parties.


4. Legal Basis for Processing (GDPR)

Under the General Data Protection Regulation (GDPR), we process your data based on:

  • Contractual necessity – to provide the service you booked

  • Legal obligation – for accounting, taxes, or regulatory compliance

  • Legitimate interest – to improve user experience and prevent fraud

  • Consent – where required (e.g., marketing newsletters)


5. Data Sharing

We only share personal data with:

  • Internal staff responsible for delivering the service

  • Third-party payment processors (e.g., Stripe, PayPal)

  • Partner drivers or operators (only when necessary for your service)

  • Legal authorities, if required by law

All parties are required to handle your data securely and lawfully.


6. Data Retention

We retain your personal data only as long as necessary:

  • Booking and financial data: retained for up to 7 years (as required by law)

  • Communication data: retained for customer service and dispute resolution

  • Analytics data: anonymized and retained for statistical analysis

You may request deletion of your personal data at any time (see Section 9).


7. Cookies and Tracking Technologies

We use cookies and similar technologies to improve your experience and analyze website usage.

  • Essential cookies – required for core site functionality

  • Analytics cookies – help us understand site behavior (e.g., via Google Analytics)

  • Marketing cookies – only used with your consent

You can manage or disable cookies in your browser settings.


8. Data Security

We implement appropriate technical and organizational measures to protect your personal data, including:

  • SSL encryption on all transactions

  • Secure access control for staff

  • Data minimization and regular audits

However, no system is 100% secure. By using this website, you accept this risk.


9. Your Rights Under GDPR

You have the right to:

  • Access your personal data

  • Correct or update inaccurate data

  • Request deletion (“right to be forgotten”)

  • Restrict or object to processing

  • Receive a copy of your data (data portability)

  • Withdraw consent at any time (where applicable)

  • Lodge a complaint with a supervisory authority (in Portugal: CNPD)

To exercise any of these rights, contact us at privacy@toptour.pt


10. Third-Party Links

This website may contain links to third-party sites (e.g., hotel platforms, activities). We are not responsible for their privacy practices. Please review their policies separately.


11. Children’s Privacy

Our services are not directed at children under 13. We do not knowingly collect data from minors without parental consent.


12. Changes to This Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with the revised effective date. Continued use of the website constitutes acceptance of the updated terms.


13. Contact

For questions or concerns about this Privacy Policy:

📧 geral@toptour.pt
📞 +351 217 151 675